TL;DR – You’re missing out on a lot if your site isn’t mobile ready today.
Today’s the day: Google is rolling out its giant mobile search update to make sure it delivers the best possible expereiencee to mobile users.
Since mobile traffic accounts for over half of search engine traffic, this a smart move for the search giant.
It could also spell doom if you’re not ready.
Here’s what site owners who haven’t updated their sites to be mobile friendly are missing:
- Organic search traffic from over half of search engine users
- Opportunities to capture qualified leads from that traffic
- Sales from those leads
- Repeat sales from those customers
- Lifelong fans from delivering an excellent product
- Sustainable business growth
If you have been putting off a site redesign until you see some negative SEO effects, stop! It doesn’t take long to get a minimum viable site up and running.
A fresh site design might also be a great way to finally incorporate marketing features you’ve been meaning to add (but also still haven’t gotten to yet).
Features like lead generation, a blog, better shop integration, etc.
You might even be able to completely automate your marketing!
Look, it’s not too late. You can still make the switch and recover from any non-mobile ranking penalty.
But you have to act fast.
Call me at 562-726-2287 if you need help. I might not answer right away (I’m busy working for my clients), but I’ll respond as soon as I can.