Why Podcasting is the New Blogging
TLDR – As more and more businesses have a blog (which is all of them), those who adopt new media platforms like podcasting will succeed. More
Small Business Tips
Uh-Oh: PayPal’s New Terms Are Bad News for Sellers
TLDR – PayPal’s updating its terms for sellers, potentially opening small businesses to fraud from shady buyers. More
A Sad Story of Self-Deception, Failed Business, and Unclear Messaging
Years ago, I was working for a promotional supply company and tasked with sourcing keychain versions of an oddly-shaped mini computer (it was a computer kind of in the shape of an “X”). This was a little before the computer actually came out and about two years before “big” manufacturers started pushing micro PCs.
It should have been a big hit.
Unfortunately, this story doesn’t have a happy ending. More
Powerful Proof Small Business Owners Need Recurring Revenue
TL;DR – Wondering if a recurring revenue model is worth your effort? Here’s some exciting proof you should give it a look. More
Remember to Send Invitations
I heard a great story this morning I simply had to share because it teaches such a powerful lesson about marketing. More
Website Copy Review: Keto Krates
Today’s website copy review is for Keto Krates, a new subscription box service aimed at those on the keto diet. As someone who actually started on the keto diet a couple of weeks ago, this got me personally excited. More
Here Are Some Brands Hit Hard by Google’s Algorithm Update
TL;DR – With Google’s mobile algorithm in effect, some brands are already starting to be penalized because their sites aren’t mobile friendly. More
Get Ready for ANOTHER Facebook Newsfeed Shakeup
TL;DR – Facebook is updating its algorithm in a way that will greatly reduce the organic reach of your small business’s Facebook page. More
Well, Google’s Giant Mobile Update is Here. Hope You’re Ready.
TL;DR – You’re missing out on a lot if your site isn’t mobile ready today. More
Does your business have recurring revenue?
TL;DR – There’s a reason trends like subscription boxes are exploding right now. Building a business with a recurring revenue model is a smart way to ensure month-over-month growth and excellent profits. More