Fast digital marketing news for small businesses
We share the most essential online marketing updates, then show you how to profit before your competition.
TLDR – Your competition is now using techniques that used to give you a huge advantage. What should you do?
TLDR – Google is preparing another upgrade to its Penguin algorithm. If your business isn’t ready, your traffic could disappear.
TLDR – Sometimes, ugly works better for website sales. Here’s a quick way to determine if “ugly” websites could work for you.
TLDR – Check out this awesome subscription box calculator to see what your profits could be like by offering a subscription.
TLDR – As more and more businesses have a blog (which is all of them), those who adopt new media platforms like podcasting will succeed.
TLDR – PayPal’s updating its terms for sellers, potentially opening small businesses to fraud from shady buyers.
TLDR – Buffer for Facebook made a VERY big change that affects automatic sharing. Don’t schedule any posts until you read this.
Today’s website copy review is for the Whiskey Order, a subscription box service for whiskey lovers who want to sample fine whiskeys from all over the world. This is already a great site, but let’s see how we can strengthen its message and get more conversions.
TL;DR – By being positive as I interacted with my audience, I accidentally made my advertising far better than I’d ever planned.
Years ago, I was working for a promotional supply company and tasked with sourcing keychain versions of an oddly-shaped mini computer (it was a computer kind of in the shape of an “X”). This was a little before the computer actually came out and about two years before “big” manufacturers started pushing micro PCs. It should […]
TL;DR – Wondering if a recurring revenue model is worth your effort? Here’s some exciting proof you should give it a look.
I heard a great story this morning I simply had to share because it teaches such a powerful lesson about marketing.
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